Creator Operations Manager - Lifestyle

Responsibilities:

• Define, maintain, and evolve the overall influencer relations strategy.
• Acquire new influencers/creators through engaging one-on-one with content creators across email and social media channels, as well as at live events.
• Resolve issues with and between content creators in a timely and professional manner, including creators responsible for inappropriate or misleading content, or abuse of giveaways.
• Activate content creators and deliver weekly and event-based information.
• Work closely with Product, Marketing and Community to create campaign to activate content creators/influencers.
• Track performance of campaigns and individual content creators using internal and third-party tools, and present weekly reports of activities, activations, issues and coverage.
• Maintain constant communication-and-feedback loop with marketing, PR, and Product; be the advocate internally on behalf of the creators to ensure their needs are met.

Qualifications:

• You will have industry experience in at least one content vertical: Arts&DIY, Dance, Beauty, Pets, Home & Garden.
• 3+ years experience working with Influencer, Marketing or Content.
• BA or BS in Marketing, communications or related subject, or equivalent combination of education and experience.
• Highly proficient in Russian and fluent in English required – you will be working with the global TikTok team.
• Existing relationships with premium influencers/creators and agencies, especially for news media.
• Deep understanding of social channels and roles.
• Able to effectively work independently and ability to work in fast-paced, deadline-driven environments.
• Ability to develop creative, campaign strategies and promotions and that resonate with the target audience to achieve campaign goals.
• Ability to multiple simultaneously with excellent personal organisational skills and high attention to detail.
• Strong communication and negotiation ability.
• Passion for social media and short video products.
• Comprehensive understanding of the landscape and new developments in new media, tech, and entertainment industry.