Marketing Projects Leader (Digital)

Responsibilities:

• To participate in developing marketing strategy for brand development & lead development of support activities
• To analyze LAS behavior, competitors, market performance & trends (incl.FFWD) defining strengths and opportunities for the brand
• To support brand group in developing product and packaging including agencies briefing, coordination with Production, getting all necessary approvals
• Develop and execute independently omni-channel communication toolboxes (Visibility, Distributors content)
• To develop activation tools in Digital channels (WEB, CRM, Scan pack)
• Collaborate with cross functional teams (digital, finance), channels and areas
• To lead budget management allocated for the brand support with minimal deviations vs targets
• Manage creative agencies by providing briefs for new product launches and portfolio upgrades across different channels

Requirements:

• Brand management/ Marketing / CE experience (incl. marketing deployment in fields) 1-3 year
• Experience in developing activation tools for Digital channels (WEB, CRM, Scan pack)
• Experience in managing 3rd parties
• Skills of preparing presentations (PPT - fluent)
• Experience in working with Nielsen & Power BI, knowledge of Google Analytics
• Strong analytical skills, project Management Skills
• Creative innovative mind and entrepreneurial spirit, learning-on-the fly
• Ability to take the responsibility, to perform with a high level of ownership and autonomy and manage multitasking
• Ability to deal with ambiguity
• Languages: English – fluent

What we offer:

• Competitive salary
• Corporate Pension plan
• Life and disability insurance, voluntary medical insurance (inc. dental care and critical diseases)
• Meal allowance
• Additional paid day offs on personal event
• Flexible working hours
• Hybrid work
• Compressed Friday
• Multisport co-sponsoring program
• Social and charity events
• Employee Assistance Program (EAP)
• «Guest Talk» program – external speakers share best practices