Director of Marketing Operations, Gamedev (Israel)

About us

• Overwolf is the guild for in-game creators. We empower them to build, grow, and monetize in-game apps and mods. Built for creators by creators, Overwolf is uniting the in-game creator community.
• Our mission is to make sure that creators have everything they need to make a living doing what they love: developing awesome gaming experiences, enjoyed by both gamers and game developers.

About the job

• As a Director of Marketing Operations, you’ll take full ownership of the data and tech infrastructure that fuels our marketing arm, own and operate our owned media channels, and lead the development of future growth products.
• You’ll hire and train a team of growth, marketing, and analytics ninjas, formulate and execute strategies, and aggressively accelerate Overwolf’s MAU growth.
• You’ll work closely both with internal product-teams at Overwolf, and with external creators who use Overwolf’s tech to power their gaming apps, mods and servers.
• Additionally, your team will support the larger marketing team with technical marketing operations, A/B testing, BI reports and modeling.
• So if leading others to quest and glory is what gets you up in the morning, if you geek out about data and growth hacks, and if the magical intersection of growth, marketing, data and product excites you - come, join us.
• Location: Ramat Gan, Israel

Responsibilities

• Hire, train and lead a kickass team of campaign managers, marketing operations managers, analysts and more.
• Run the operational aspect of our existing owned media tools, and lead new tool development initiatives. 
• Build new data models (working with Overwolf’s BI team), and provide reports and dashboards to the marketing team.
• Assist the marketing team with technical marketing operations (GA, GTM, pixels etc.) and creative optimization (A/B testing).
• Spot growth opportunities and act quickly to test them - both at Overwolf and by collaborating with leading creators.
• Stay on top of the latest marketing trends, properties and technologies, and test into strategies as appropriate.

Requirements

• You must be a gamer, actively playing PC/console games.
• You’ve successfully led growth efforts in companies, resulting in jaw-dropping MAU growth.
• You have experience in hands-on growth marketing, analytics, marketing tech and data models.
• You’ve built and scaled marketing teams (and you love doing that) .
• You’re a great manager who takes pride in helping his team members grow and succeed.
• BA in Marketing, Business or similar relevant fields. MBA - an advantage.
• Entrepreneurial background - an advantage.
• English - Native level, excellent written and verbal communication.