Data Analyst Media (in Colombia)

About the job

• You will have a pivotal position to accelerate the web sites agenda in Sanofi Consumer Health Care, working closely with web sites from the most relevant pharmaceutical brands in the market (Buscapina, Allegra, Novalgina, Pharmaton, Doflex, etc), and technically contributing to build a more data driven company, building strong web sites that will become an important data hub to drive strategies in all Latam Region.

Responsibilities

• Research and effectiveness measurement.
• Work with BI tools (Power BI, Data Studio)
• Work with different media platforms (Google Marketing Platform, Facebook Business Manager)
• Website analytics (Google Analytics), social listening techniques and CRM practices
• Programming language (R or Python)
• Work with cloud platforms (Big query, Google cloud, Google ads data hub)
• Understand the levers a digital marketer may pull to influence marketing outcomes
• Understand the implications of data protection regulations on technologies and process
• Work with diverse data sources across multiple channels to produce insight

Requirements

• Experience: Experience in digital marketing data analysis
• Education: Bachelor’s Degree (B.A.) or equivalent in Information Technology, Business, Engineering or Pharmacy Bachelor's degree. MBA desired
• Languages: Fluent spoken and written English and Spanish