HP
Digital CX and Program Management Lead
В архиве c 24 марта 2022
Москва
от 260 000 ₽
Key Skills And Experience Required
- Experience providing hands on analysis and recommendations in the areas of SEO/SEM, digital marketing, e-commerce best practices, marketplaces sales, user experience design best practices, content marketing, web/digital analytics and reporting.
- Experience in delivering successful end-to-end digital programs or projects, from concept to execution to reporting and optimization
- Strong analytical skills with consultative approach. Capability to transform online KPI data into actionable insights and execute upon them ; demonstrated experience using KPIs/web analytics to impact digital business
- Strong problem solving skills to identify critical issues and opportunities, evaluate options and provide clear recommendations for eCommerce growth
- Ability to personally deliver digital initiatives in a fast-paced environment with high levels of complexity and ambiguity
- Ability to work closely with HP’s partners on all digital touchpoints on the partner’s platform to improve sales and conversion.
- Ability to communicate and interact effectively with both technical and non-technical team members.
- Clear understanding of e-commerce and marketplaces marketing best practices to drive improved conversion.
- Proven ability & drive to take ownership of projects, including personal development/skills required to excel at role
- Excellent written, presentation and oral communication skills (English & any other language an advantage)
- Education Required
- Bachelors & Masters Degree in ecommerce, Digital Marketing, Business Management.
- Expertise and knowledge in the online space (e-Commerce, digital marketing, UX, etc), including latest trends and technologies, and at least 2 years of working experience in the field.
- Experience in Project Management required. PMP certification an advantage.
- Google Analytics certification strongly preferred
- Personal Attributes
- Genuine desire to pursue eCommerce as a career
- Self-motivated: actively search out opportunities to add value
- Drive to achieve: ownership of activity’s timely success
- Resourceful: search out & provide solutions to problems using own initiative
Main Responsibilities
- Provides hands on analysis and recommendations in all aspects of our partners' digital customer experience journey..
- Closely manage the Customer CX across multiple partners deploying new functionalities, content and campaign optimization.
- Drives marketplaces execution and program implementation in coordination with Marketplaces COE, leading partner & local engagement and planning of new capabilities & digital investments.
- Manages different online programs among which, Shop in Shop, ratings & reviews, content syndication enablement, etc.
- Motivate reseller's organization based on digital acumen and HP knowledge.
- Coordinate and direct digital efforts across HP business groups to support business objectives with assigned reseller(s) and marketplaces.
- Work closely with all digital teams at HP to maximize synergies across organizations.
- Provide internet consultancy to recommend best-fit solution, including look and feel, navigation experience, information architecture, to meet marketing or business objective.
- Manage and direct assigned agencies or contractors as needed.
- Role will focus on supporting partners in the ISE Market, including Middle East, Africa and Eastern Europe.
- A VPN is required to respond to a vacancy.

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