SMM Specialist (HR Brand Team)

Requirements

• English knowledge is mandatory (strong upper-intermediate or higher) and fluency in Russian.
• 3+ years experience in SMM (managing big live communities, developing pages "from scratch"). Topics: HR, IT, company life, people.
• Experience in managing English-speaking communities on social media.
• Experience in setting up and running paid advertising campaigns on Facebook, VK.
• TikTok experience.
• Knowledge and understanding of trends, the desire to constantly develop in the field, not afraid to try new things.
• Energy, speed, activity, ideas, a lot of creativity – we can't do without any of these.

What We’d Consider a Plus

• Portfolio of your creative projects that you could share with us.
• Experience working with international teams.
• The ability to write and edit not only posts, but large texts/articles as well.

Tasks to perform as part of the role

• Creating engaging and entertaining content (from idea to publication) in two languages about company life on the following platforms: Instagram (2 pages, RU and EN versions), Twitter (1 page, RU version), Facebook (2 pages, RU and EN versions), VK (1 page, RU version), TikTok (1 page, EN version), YouTube (1 page, RU version). Some of the content on the platforms overlaps (e.g., VK and Facebook).
• Following the needs and interests of the target audience when creating content. Adhering to the Tone of Voice of the company.
• Ability to analyze, research, experiment.
• Improvement of the SMM strategy, development of a system of metrics and performance indicators.
• Photo and Video production: developing an idea, writing a script, finding a contractor (photographers/videographers), coordinating the filming process, approving the final product.
• Targeting, setting up, and running simple paid advertising campaigns (Facebook, VK).
• Working with in-house designers.

A Bit About The Team You’ll Work With

• This is an HR Brand Team vacancy. It is engaged in increasing the company's visibility as an employer worldwide, using all available marketing channels.
• Thanks to the efforts of the team, we are one of the TOP 10 IT brands in Russia, according to the 2021 rating.
• We are not going to stop there, that's why this vacancy came up.
• Now the HR Brand Team consists of three people who are located in Russia and the Czech Republic.
• You, as our future colleague, will have to work closely with all team members, make decisions together and create new projects to conquer the world.

We offer

• Remote work on the project under a service contract for two months. Possibility to visit our SPb office if desired.
• It is possible to continue cooperation at the end of the project period.

A breakdown of the interviewing process for the role

• You respond to the job ad.
• If your CV suits us, we will offer you a test task in which you need to demonstrate examples of your work, prepare some small posts, and suggest ideas for solving fictional problems.
• That will be followed by a phone call with a recruiter (20-45 minutes).
• And finally – an interview with the HR Brand Specialist and the Head of the HR Brand Team. The interview will be held in 2 languages: Russian and English (40-60 minutes).
• To directly respond to a job through Linkedin, you need a VPN.