Marketing Manager

What you’ll do:

• Plan, execute and optimize marketing initiatives in collaboration with external agencies and internal partners ensuring all marketing activity feels local, personal and delivers measurable user growth and/or retention
• Partner and lead workstreams with cross-functional teams such as music, business development, legal to ensure our programs effectively go to market
• Develop and execute social media campaigns and content initiatives in collaboration with local partner agencies and global and local teams
• Continuously supervise performance to understand both consumer and competitor behavior including the overall Spotify brand sentiment
• Produce campaign retrospectives working closely with the Spotify analytics and insights teams to uncover insights to inform future initiatives and help demonstrate the return on investment
• Localize global marketing programs and partnerships for the region
• Take part in ideation of the strategy and new avenues of user growth for the RU & CIS business, including new partnerships, content and retention activation

Who you are:

• A marketer with a minimum of 5+ years of experience working in consumer marketing, brand management
• You have demonstrated experience in tailoring global brands to the RU audience, managing marketing partners, and executing successful campaigns accordingly
• You have strong experience in marketing roles, ideally within the consumer-facing digital, electronics, entertainment, or mobile industry
• You have knowledge of the digital advertising industry with a strong professional network of media, marketing, and brand advertising professionals
• You bring a great attitude and a passion for the Spotify brand with the ability to motivate and inspire cross-functional teams
• You can work autonomously in an unstructured environment and are comfortable changing directions and working on a wide range of topics/businesses
• You are creative, yet analytically minded with the ability to work cross-functionally, and manage multiple stakeholders in multiple time-zones
• You exhibit curiosity, proactively solve problems and get things done with a positive attitude
• You are proficient in Keynote, PowerPoint, Excel, Gmail, and Google products