Head of Product, Growth (Barcelona / Paphos / Krakow / Remote)

About the job

We’re searching for a talented Head of Product Growth to lead Finom’s product-led growth strategy and initiatives. In this critical role, you’ll drive the development and execution of strategies that accelerate user acquisition, activation, retention, and monetization through the customer lifecycle. Reporting directly to the Chief Product Officer, you’ll collaborate cross-functionally with product, marketing, data, and engineering teams to embed growth into the core of our solutions, empowering entrepreneurs to thrive in our ecosystem. 

This is a high-impact leadership role where you’ll combine customer empathy, deep analytical thinking, and rapid execution to drive sustainable growth for the business.

What You Will Be Doing

• Define and drive the product-led growth strategy, identifying opportunities to optimize the user journeys and communications from acquisition to long-term engagement.
• Lead a team of product managers, growth and pricing specialists, and data scientists to design and implement enhancements and experiments that drive scalable growth outcomes.
• Partner with product and engineering teams to build product features, communications, and customer experiences that enhance adoption, retention, and monetization.
• Act as the champion of growth across the organization—while growth is everyone’s job, you’ll harness the team's collective expertise to surface and execute the best ideas.
• Leverage data and deep customer insights to uncover growth opportunities, establish KPIs, and drive tangible business impact through initiatives across the customer lifecycle.
• Own and define a clear pricing strategy that aligns with the overall business growth objectives, balancing user value with revenue optimization.
• Collaborate with marketing and the customer acquisition domain to align product capabilities with demand generation efforts, ensuring a seamless end-to-end experience.
• Drive a culture of experimentation, iterating to test hypotheses and scale successful tactics quickly while moving on from hypotheses that don’t bring in the results. 
• Stay ahead of industry trends and emerging technologies by constantly testing new solutions to keep our growth strategies innovative and competitive. 

Who You Are

• You bring several years of experience in product growth or a related role, with a proven track record of driving measurable business outcomes in a product-led environment.
• You’ve worked on product-led growth in a subscription-based business, designing strategies that boost acquisition, retention, and increase customer lifetime value.
• You’re a product leader who combines analytical rigor with a passion for understanding and empathizing with the customer as a key to unlocking growth opportunities. 
• You have experience leading cross-functional teams and influencing stakeholders at all levels to agree on and execute your strategy. 
• You’re comfortable navigating ambiguity and thrive in a fast-paced, high-growth setting.
• You’re a natural leader with strong communication skills and can articulate complex ideas to technical and non-technical audiences.

Nice To Have

• Background in fintech or familiarity with financial services, payments, or B2B-focused products.
• Experience leveraging AI to personalize user experiences and accelerate growth. 
• Previous success in international expansion, adapting growth tactics to different markets. 
• A knack for spotting untapped acquisition channels, like strategic partnerships. 

Working format:

• Cyprus: Relocation package is provided.
• Spain: we are only able to hire candidates who possess a DNI (for Spanish nationals) or an NIE (for foreign nationals). Relocation support is not provided.
• Poland: employment will be under 'Umowa o Pracę' (UoP). Relocation support is not provided.