Marketing Researcher (Krakow / Paphos / Barcelona / Remote)

About the job

We are looking for a Marketing Researcher to establish and lead a strong research function, providing insights that shape our marketing, creative, and brand strategy. This role is perfect for someone passionate about data, consumer psychology, and measuring brand impact.

What you will be doing

• Conduct in-depth target audience research to understand their needs, behaviors, and preferences.
• Develop and execute pre- and post-testing for creative ideas and marketing campaigns.
• Measure brand awareness and sentiment, ensuring our brand strategy is data-driven.
• Set up and manage brand health tracking, defining key attributes and success metrics.
• Collaborate with internal teams and external partners to translate insights into actionable strategies.

Who you are

• 4–5 years of experience in marketing research, consumer insights, or brand tracking.
• Strong expertise in qualitative and quantitative research methods.
• Ability to interpret complex data and translate findings into strategic recommendations.
• Excellent analytical and problem-solving skills.
• Strong communication and stakeholder management abilities.
• Experience in fintech or B2B research is a plus.

Working format:

• Cyprus: Relocation package is provided.
• Spain: we are only able to hire candidates who possess a DNI (for Spanish nationals) or an NIE (for foreign nationals). Relocation support is not provided.
• Poland: employment will be under 'Umowa o Pracę' (UoP). Relocation support is not provided.