Top.Mail.Ru
inDrive

GTM Manager

В архиве c 24 октября 2024
Алматы
94 000 - 124 000 ₽

Responsibilities:

  • Plan and execute marketing campaigns through different channels together with the cross-functional marketing team and external contractors: paid ads, social media, influencer marketing, traditional and new media.
  • Analyze performance, media, and brand strategies on a country/city level.
  • Develop and manage the communications budget, ensuring cost-effective use of resources.
  • Optimize marketing mix for maximum impact in each region.
  • Conduct Customer Journey Mapping (CJM) and Product Funnel analysis.
  • Generate hypotheses and execute tests to drive growth hacking initiatives.
  • Oversee the creation of effective and culturally relevant creatives for all marketing channels.
  • Support Regional Partnerships and New Channels: Identify and nurture partnerships that align with regional objectives.
  • Explore and exploit new channels for business development. Lead Regional Projects Execution:
  • Collaborate with all marketing departments and Business Development team on project execution.
  • Manage and drive marketing projects at the regional level.

Requirements:

  • Minimum 3 years of proven working experience in marketing.
  • Strong data and analytical skills.
  • Upper-intermediate or higher English language proficiency.
  • Experience working with a mobile product.
  • Proven track record of effectively delivering multiple marketing projects in a fast-paced environment.
  • Collaborative team player comfortable working in cross-functional teams
  • Strong cultural communication skills, ability to adapt to various contexts

Conditions:

  • Stable salary and official employment.
  • Health insurance.
  • Hybrid work mode and flexible schedule.
  • Relocation package offered for candidates from other regions.
  • Access to professional counseling services, including psychological, financial, and legal support.
  • Discount club membership.
  • Diverse internal training programs.
  • Partially or fully paid additional training courses.
  • All necessary work equipment provided.
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